If you want to build a Solid Business, Don’t give 100 % : Mamaearth Founder

Ghazal Alagh, the founder of Mamaearth, recently shared a powerful insight about working smarter, not just harder. She explained why giving 100% every single day is not the best strategy for building a sustainable business.

She says, “Over the years, working around the clock, I have realized that constantly pushing for a perfect 100% can actually backfire.” Instead, she follows what she calls the 85% Rule—a mindset that helps entrepreneurs stay consistent, focused, and avoid burnout.

What is the 85% Rule?

Ghazal compares this rule to how athletes train. They don’t push themselves to the limit every day; they also rest and recover. This balance helps them perform at their peak when it really matters.

“Trying to go all-out every single day isn’t sustainable. By aiming for a solid 80-85% effort daily, we can really focus on the important stuff, pay attention to the little things that matter, and ultimately get more done without burning out.”

This means working with focus and efficiency, but also allowing time for recovery. It’s a marathon, not a sprint!

Netizens React: A Game-Changing Perspective

Ghazal’s approach has resonated deeply with many professionals. Several LinkedIn users supported her perspective, highlighting how rest and balance lead to better performance.

One user shared,

“The 80-20 rule is golden at my company. And ensuring that your colleagues & employees abide by the same rule is crucial too for their creativity to be at optimum.”

Another agreed, saying,

“Giving your 100% every day without giving yourself the time to recharge is a bigger risk than doing nothing.”

A third user called the 85% Rule a “game-changer”, especially in high-pressure environments like startups. They emphasized, “Consistency, not constant overexertion, is what builds sustainable success.”

The Key Takeaway: Work Smart, Not Just Hard

The 85% Rule is not about working less—it’s about working smarter. By following this approach:

• You stay productive without burning out
• You remain consistent and focused
• You have energy for the big moments that truly matter

As one user wisely put it,

“The 85% Rule not only helps to rejuvenate and restart again the next day, but it also gives you good mental health.”

So, next time you feel the pressure to give 100% every single day, remember this simple yet powerful advice from Ghazal Alagh founder Mamaearth: Strategic effort beats mindless hustle!

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